The Best Beauty From NYFW Fall ‘25

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The first thing we noticed about the last show we saw were the wigs. Rows of them sat perched on mannequins in front of a wall that read “Diotima Matriarch,” which was a nod to the inspiration of the evening—the work of artist Dawoud Bey in which he photographed a family’s matriarch wearing hair rollers in the kitchen. Oribe hairstylist Joey George built on the style by deconstructing some of the curls, as if they had become slightly undone through the course of an evening. Meanwhile, the staples of makeup artist Kanako’s look for the models included a deep burgundy blush from Addiction Tokyo—to lean into the “rage” and “rebellion” behind the collection—and a glossy black rose petal, a nod to the small, shiny, black roses on some of the designs, worn only on one eye.

For the first look, makeup artist Kanako used Addiction Tokyo’s The Liquid Blush Foggy in Brand New You and Stray Girl for a deep burgundy cheek. For the second look, she used The Eyeshadow in Cinnamon on the eyes and The Blush in Raspberry Chocolate and Kiss The Night for the cheeks. On the nails, models wore either The Nail Polish in Red Dress or The Nail Polish in Calm World with Shanghai Romance, as chosen by nail artist Naomi Yasuda. Hairstylist Joey George used an Oribe Italian resin flat brush to prep the wigs, along with the Hair Alchemy treatment serum, Maximista spray, Imperméable anti-humidity spray, and Superfine strong hair spray.

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