With the fast-paced change in weather and trends, online shopping is by far one of the easiest and quickest ways to find new wardrobe essentials. Whether you’re looking for some new swimsuits, pieces that scream Sofia Richie quiet luxury, or a useful yet versatile everyday bag, some of the trendiest and most affordable pieces can be found at stores that are strictly online. We’re sure that if you’re an expert online shopper, you might be familiar with the fact that one of the most popular online shopping brands is Lulus.
Lulus has a ton of cute and trendy pieces that are also very affordable. Ranging from foundational basics to polka-dot summer ‘fits, Lulus has a range of exciting options. But sometimes you need a bit of a change — and that can look like shopping at a variety of online brands and stores.
One of the ways in which online shopping has become easier (if that’s even possible) is by our computers and Instagram feeds generating search results from stores we might have explored in the past or often frequent. So, if you’re a fan of Lulus, you might have noticed that a lot of your search results are coming from that one brand. But if you’re hoping to broaden your horizons, we’ve compiled a list of stores and brands just like Lulus for you to explore.
Including online retailers like Mango, Princess Polly, and Rouje, you’ll see that there are lots of brands and stores like Lulus out there — and they may just be the key to building your versatile dream closet.
The Best Pieces to Shop From Stores like Lulus
How We Select Stores Like Lulus
Our fashion editors test dozens of brands each season, meaning we’ve tried enough fabrics, cuts, fits, and brands to spot a quality piece.
- Trend Relevance: We evaluate whether the brands consistently offer on-trend styles that match the latest fashion movements, from summer basics to seasonal statement pieces.
- Affordability: We compare pricing to ensure each retailer delivers stylish options without breaking the bank, keeping budgets in mind.
- Variety and Versatility: We check the range of products — from wardrobe essentials to fun statement items — to see how well the store can build a versatile closet.
- Ease of Online Shopping Experience: We assess website usability, mobile experience, search and filter options, and checkout simplicity.
- Quality and Durability: We review fabric quality, fit accuracy, and how items hold up after washing or wearing.
- Customer Service and Shipping: We consider delivery speed, packaging, return policies, and overall customer support responsiveness.
Update on Aug. 13, 2025 at 1:00 p.m. ET: Updated prices and checked stock for all products.