But right now, nothing in the nail world is trending quite like the Brazilian manicure. The technique is nothing new, but in the past week, Google searches for the Brazilian manicure have shot up, while over on TikTok the hashtag #brazilianmanicure has amassed approximately 15.5 million views. “Come with me to get a Brazilian manicure in Soho,” one TikToker captioned a viral video, her nails preened to perfection. The hashtag is also trending on Instagram as manicurists show off their work and champion the method above the traditional salon manicure.
